Position Summary

• Coordinate all marketing and communications activities to promote awareness of IndyHumane’s mission and services using a broad set of channels including e-mail, social media, web, advertising, public relations, signage, video and more.
• Create and distribute content for various Facebook, Twitter, and other social media channels operated by IndyHumane
• Manage creation of and adherence to social media editorial calendars
• Monitor campaign performance by creating and delivering reports on social media engagement, post effectiveness, and determining return on investment
• Primary contact for third party agency’s, responsible for providing leads and ideas for public relations efforts and manage timeline of other deliverables including website updates and other printed projects.
• Create and distribute creative content, including graphics, flyers, brochures, signage, presentations, photos, videos, and other items as requested or needed by IndyHumane staff.
• Work with IH Medical staff to promote Medical Sponsorships on a weekly basis
• Develop and send Monthly Donor E-news “Small Bites”, as well as monthly IH Internal Staff Newsletter., and employee spotlights
• Deploy all fundraising emails from direct mail vendor.
• Maintain consistent brand image, product positioning and messages throughout communication initiatives, promotions, and events.
• Manage Marketing/Social Media Intern(s).
• Work closely with Event and Corporate Relations Manager for all event communications and fulfillment of corporate sponsorship benefits.
• Appears in media spots when appropriate.
• Develop a knowledge of the mission and strategic plan of the Indyhumane
• Perform other duties and special projects, as assigned
• Attends regular Development team meetings and IndyHumane all-staff meetings.

Essential Position Duties & Responsibilities

occasionally Director’s Meetings.

Qualifications:

• Bachelor’s Degree and a minimum two years marketing experience
• Ability to prioritize and work effectively as a member of a large, dynamic team consisting of internal and external stakeholders
• Excellent communication skills, particularly in written form
• An understanding of marketing, with some development experience preferred
• Strong writing skills, ability to communicate clearly and concisely
• Proficient in Microsoft Office software; knowledge of Adobe Photoshop and InDesign a plus
• Electronic database management experience a plus; work with SalesForce.com or Blackbaud/Convio products a plus
• Flexible self-starter, capable of effectively managing one’s own time and priorities; able to take ownership of assigned tasks and produce exceptional results with little oversight

• Must work effectively under stress and adjust to changing conditions.
• Technical expertise in web site management and design